- this period
- previous period
Scores every call. Finds hidden upside.
- 1 Establishing Contact 92%
- 2 Identifying Needs 78%
- 3 Presentation 65%
- 4 Handling Objections 48%
- 5 Closing the Deal 23%
- 4 “Too expensive” 34%
- 5 No close 130 27%
- 2 Budget missed 91 19%
- 1 Greeting script 58 12%
- 3 Weak pitch 38 8%
- Mike Sullivan 82
- Emily Carter 53
- CSR 88 54 +34
- Rapport 92 60 +32
- Closing 80 50 +30
- Discovery 84 58 +26
- Presentation 78 52 +26
- Objections 70 44 +26
- 1 Establishing Contact 92%
- 2 Identifying Needs 78%
- 3 Presentation 65%
- 4 Handling Objections 48%
- 5 Closing the Deal 23%
A sales manager reviews calls by hand and plans on intuition — and sees only a fraction of what really happens on the call.
SENSO gives full control: shows every call at a glance, finds where deals slip, and flags what to fix right now.
Core problems
of sales teams.
Four systemic problems we close — without manual review, sampling or guesswork.
95% of calls go unheard
Only 2–5% of calls get reviewed by hand — the other 95% sit unheard in the archive.
Issues surface after the customer is gone. Mistakes repeat — no one catches them.
Decisions built on guesses
Who drives revenue, which objection breaks the deal, where the lead leaks — no firm answers.
The lead trusts intuition, the rep trusts their version. The team's plan rests on gut feel.
No time left for the team
Reviews, debriefs and reports eat up to 80% of the head's time.
No bandwidth for coaching or strategy — team development gives way to operations.
Everyone reinvents selling
Ramp to results takes 3–6 months instead of 3–4 weeks — each learns by their own mistakes.
Top reps' experience doesn't scale, and hiring spend doesn't pay off.
An unheard call is a lost deal.
Selling blind is expensive — revenue leaks quietly, call after call. SENSO closes all four blind spots and answers «who, why, and where» — on unified data.
Catches signals,
weighs the chances, predicts the outcome.
It shifts the team from after-the-fact reports to working ahead — the system does not log the past, it maps where a call is headed.
The whole sales team under control
Every call across the team rolls up into one picture — by squad, rep, client and deal: the headline cut and any single conversation within it.
Review runs on your criteria — checklists, scoring, critical items: where a rep slipped, where deals leak, who holds the bar and who drifts.
Weak spots turn into coaching, winning plays spread across the team, and decisions rest on team-wide facts, not a gut read from a couple of sampled calls.
Deal probability before it closes
For every deal you see how close it is to closing — read from the conversations themselves, not a gut feel in the CRM: what the client asked for, whether a timeline and budget came up, whether the decision-maker showed up.
You see what lifts the deal and what drags it down: where it is gaining, where it is slipping, and what to act on to nudge it toward close.
Forecasting stops being a guess on the funnel: deals that start to slip surface early — while they can still be saved, not reviewed after the fact.
Not a report, the next step
Scoring isn't the end: for every call a plan of next steps comes together — ordered by impact on the deal, not dumped in one list.
Each step carries a concrete action, the moment from the call where it surfaced, and an effect estimate: not just what to do, but why right now.
So fewer deals stall: after every call it's clear what to tackle and what it yields — attention goes where it pushes hardest toward close.
Email reports on your schedule
Analytics arrive in your inbox on their own — as often and in whatever form your team needs. Metrics, periods and recipients are flexibly configured, with no manual exports.
Works with your CRM and telephony
Slots into your processes with no migration — it plugs into your CRM, telephony and messengers. Call insights and the next step land in the deal record on their own, with nothing to copy over.
Onboarding on a new level
New reps reach plan faster thanks to personalised learning paths.
Lead qualification by BANT
Budget, authority, need, and timing — the system tags each conversation.
Objection library and best answers
Strong plays from the best calls are gathered into a shared base and rolled out across the team.
PII masking and compliance
Sensitive data is de-identified — in line with the requirements for handling personal data.
Scores you can trust
The model's accuracy is validated across diverse dialogues, and every score is independently re-checked — so you can act on the results with confidence.
Pricing for your volume
Free
For startups and small sales teams. Explore AI call analytics with no commitment and assess your team's performance
- 01100% Automatic Call Monitoring
- 02AI evaluation of every conversation in seconds
- 03Visual Call Stage Map
- 04Flexible Checklists
- 05Department Performance Comparison
- 06Identifying Leaders and Underperformers
- 07Quality dynamics for any period
- 08Automated email reports
- 09REST API for Integrations
Spark
For sales teams of 3-10 reps. Automate call quality control and save your sales manager up to 20 hours monthly
- 01Instant alerts for critical errors
- 02Automatic Lead Qualification Using BANT
- 03Detection of leaked leads
- 04Lead scoring by probability of closure
Growth
For growing teams of 10-25 reps. Scale quality control, compare departments and identify conversion growth opportunities
- 01Signals on Upsale
- 02Analysis of Failure Causes
- 03Risk Warning in Transaction
- 04Deal Closure Forecast
Scale
For large teams of 25+ reps. Full quality control automation, deep analytics and sales forecasting
- 01Forecast by periods
- 02Pipeline Review
- 03Voice of the Customer (VoC)
Deploy on your own infrastructure
See it in action
In half an hour we'll review your goals, run the platform on your real calls and outline a pilot plan.
Transcription gives you only the text of a call. SENSO scores every call against your checklists, computes metrics, and rolls them up into dashboards — you see not a transcript, but where deals slip and what to fix.
Scoring accuracy is validated on benchmark dialogues, and every conclusion goes through multi-stage verification — uncertain points are re-checked automatically. You can act on the scores instead of re-listening to calls by hand.
Yes. SENSO deploys in your own data center or private cloud, including the LLM on your hardware — call data never leaves your perimeter. Built for public sector, finance, and regulated industries; on-prem pricing is custom.
Data is encrypted at rest and in transit, access is role-based, and organizations are isolated from one another. Customers' personal data is automatically de-identified, and your calls are never used to train models. Compliance with FZ-152, GDPR, and UAE FDPL by region.
Summaries arrive by email on a schedule — daily, weekly, monthly, quarterly, semi-annual, or annual, in your timezone. Each digest shows the average score, trends, and problem areas — without logging in every day.
In a ~30-minute demo we show SENSO on your scenarios and checklists. Then you can start on the Free plan — 200 minutes of analysis, forever and with no card. All we need from you is sample calls.